In recent years, online resale platforms have become one of the most popular ways to buy and sell anything from furniture to clothing. Depop has emerged as one of the most popular online resale platforms. It blends both social media culture and online shopping for an audience of GenZ shoppers. People everywhere have the chance to sell secondhand, vintage, and even handmade clothing directly to one another.

Founded in 2011, Depop operates primarily through a mobile phone app and allows sellers to create personalized shops. Depop focuses on individuality through an Instagram-like algorithm. Senior Rachel Miner here at Central is a frequent Depop seller and buyer. We interviewed Rachel to learn more about this app and its many benefits and offers. She exclaimed: “I use Depop to make a little money and save on expensive purchases. With college coming up, I have been looking for vintage and retro college t-shirts, windbreakers, and even accents for my future dorm.”

For seniors here at Central, just like Rachel said, Depop would be a great way to save some money (or even spend some) on new and affordable college outfits. Rachel also says, “I am going to Oklahoma University, and I plan to rush a sorority, and I have found countless dresses under $20 for rushing, and lots of new OU spirit wear!” 

Alongside the affordability of the app, Depop also reduces waste by buying secondhand instead of new. As fast fashion raises environmental concerns, Depop continues to appeal for its sustainability. Additionally, the economic opportunities for highschoolers using this app are endless. This side-hustle helps students to earn money and even potentially turn this small platform into a more full-time business.

As online selling becomes more social, sustainable, and youth-driven, platforms like Depop may represent the future of fashion commerce.